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Business Partners
Grab Your Readers Attention with Catchy Headlines
As good advertisers and journalists know, the best way to get your article read is to create a catchy headline. An easy way to do this is to put yourself in the reader’s shoes. If the headline motivates you to read on, then it is probably worthy.Ignore what your English teacher told you. Good article marketing repeats important keywords frequently. The more you repeat your keywords, the more search engines will target your site for those specific keywords. (Just look at how many times I used the word "keywords" in this paragraph - 5 times in 5 sentences.)Write multiple articles and post them frequently. Some say writing multiple articles per day is helpful. Other say to space it out and post a few articles per week. Regardless, the more articles you post, the more links you get. The more links you get, the higher your page gets ranked and the more traffic you get.
Post your articles to article submission sites that are ranked high in Google. Google ranks sites using something called PageRank (PR for short). PR ranges from 1 to 10 with 1 being less important than 10. Try to post your articles to high PR sites. By doing this, your page's PR will be higher because of the high quality links to your site. You can install the "Google toolbar" in your browser to check PRs.Make sure that the links in your article's resource box are active. Each article submission site has its own protocol for making your links active and some sites don't even make your links active. Most sites require that you include the full URL to your site including the "http://" part. I would recommend always including the http:// in your URLs, but read the site's instructions carefully and check your article after it has been posted.
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